MARKETING CONSULTANT & GROWTH ADVISOR
Grow Smarter: Unlock Predictable Demand For Your Tech Scale-up
With over 20 years of experience—including at Google, I bring high-impact, hands-on strategies that drive real business outcomes.
Blending the power of AI and talented teams, I help you build your GrowthOS.
Done wasting time on random marketing tactics?
#1
Growth & lead Gen Creator UAE
Scaling a startup isn’t about throwing money at ads or hoping for viral growth. It’s about building a repeatable, data-driven system that works. If your marketing feels chaotic, your customer acquisition costs are rising, or your team is struggling to align sales and marketing, you don’t need more trial and error. You need an expert who has done it before.
I’m Ahlem Mahroua, a Marketing Strategist and Growth Advisor specialising in scaling tech, EdTech, and gaming startups. I’ve helped founders break through revenue plateaus, optimise acquisition channels, and build growth engines that generate predictable revenue.
With over 20 years of experience, including at Google, I bring high-impact, hands-on strategies that drive real business outcomes.
MY SERVICES
Work With Me: Your Consulting & Marketing Advisor Services in the GCC
Fractional CMO
For funded startups that need strategic leadership without hiring a full-time CMO.
I align marketing with sales, build scalable acquisition strategies, and optimize your growth engine to drive inbound leads.
1 day / week to 4 days / week
Contact me for pricing options
Growth Consulting
For founders looking for expert guidance on a specific challenge
GTM strategy, customer acquisition, retention, or AI-driven automation.
One-time strategy sessions
60 or 120 minutes
Starting at $299
Workshops & Training
- For teams that want hands-on training on AI-driven marketing, demand generation, and founder branding.
- Focus on improving efficiency by minimum 40% and effectiveness
- Up to 4 times a year for best results
Contact me for pricing options.
Founder Branding
- I help you build credibility on LinkedIn and in the media, to attract VC funding and position yourself as a thought leader.
- Expert support to help you increase profile views by 30% and inbound queries.
- Or Done for you services
Offer tailored to your needs
WHAT MY PARTNERS SAY
That was a true pleasure having the opportunity to work with you. 🫶🏼
Thank you for your trust on projects as well as your help for giving advice to my clients. Grateful for it 🙏🏼
Anaïs, Senior Team Lead @Hubspot
She came to our company to structure the marketing team, and to help us align our objectives with the sales team. I'd absolutely recommend working with Ahlem when it comes to sales / marketing alignment.
Hind, Customers Success Manager @Studio Mabsout
Her expertise and eye for detail resulted in a visually stunning and highly functional website for our company. She is proactive, meets deadlines, and consistently goes above and beyond. Ahlem is a true professional. Highly recommended!
Rita, Digital Manager @Bombarda
WHY FOUNDERS TRUST ME TO SCALE THEIR STARTUPS
Growth isn’t about vanity metrics. It’s about revenue, retention, and results. Here’s why I’m the right partner for ambitious founders:
$13M ARR in 4 Years in EdTech
I led the growth of an EdTech startup from €105K to €13M ARR, transforming it into a market leader.
Ex-Google Growth
Expertise
I leverage Google-tested strategies to create scalable marketing systems that convert.
Industry Recognition & Leadership
I was the first Arab woman named Director in Gaming Education in France and have been featured in leading industry conferences.
Trusted by Industry
Leaders
Companies like Veolia, SFR, Trivago, Google, and HubSpot have relied on my expertise to drive high-impact growth.
FAQs
I help Series A/B tech startups scale revenue, optimise customer acquisition, and fix marketing inefficiencies.
If you're:
- Spending too much to acquire customers
- Struggling to retain users or drive LTV
- Not seeing ROI on marketing spend
- Stuck in growth plateaus after funding
I’ll build and execute a scalable, data-driven growth strategy that delivers real results.
Step 1: Audit & Strategy Call – I analyse your current growth performance and uncover hidden bottlenecks.
Step 2: Custom Growth Plan – I build a tailored GTM and growth strategy based on real-world data and execution insights.
Step 3: Implementation & Scale – I work with your team to optimise acquisition, retention, and monetisation, so you grow faster and smarter.
Step 4: Tracking & Optimisation – No guesswork—just measurable impact and continuous scaling.
Absolutely. Here’s what I’ve done for startups like yours:
EdTech Startup: From €105K to €13M ARR in 4 Years
✔️ Built and scaled a GTM strategy that 5X’d retention
✔️ Integrated AI-powered marketing automation
✔️ Secured a major funding round through predictable growth
Tech Scale-Up: 5X Customer Acquisition in 6 Months
✔️ Increased conversion rates by 30% through optimised growth funnels
✔️ Improved ROI on paid acquisition by 3.2X
✔️ Built a system for repeatable, scalable customer acquisition
I’ll show you exactly how I can do the same for you.
I don’t just advise—I execute. Unlike most consultants, I work hands-on with your team to deliver measurable growth.
€13M ARR Scaling Expertise. I’ve helped tech startups go from €100K to €13M ARR—and I know exactly what works.
AI-Driven Growth Strategies. I leverage AI and automation to scale faster with less effort—so you grow without scaling costs.
Deep Startup & Tech Expertise. I’ve built growth engines at Google, Guardia Cybersecurity School, Gaming Campus and others leaders on their industry.
You won’t get generic advice, you’ll get tested strategies that actually drive growth.
Yes! Every startup has unique challenges, so I custom-build strategies for:
• GTM & Customer Acquisition – PLG, sales-led, hybrid—whatever works best for you
• Retention & LTV Optimisation – Data-backed strategies to maximize customer lifetime value
• AI-Powered Automation – Cutting costs while scaling marketing efficiency
• Founder Branding & Positioning – Growth strategies that attract investors, customers, and top talent
Let’s build a plan that fits your startup’s exact needs.
Ahlem Mahroua is the go-to Growth Marketer in Dubai for tech startups ready to scale smarter and faster. A former Google strategist, she has helped companies like Trivago, Veolia, and Quest Education Group achieve sustainable growth. She scaled an EdTech startup from €105K to €13M ARR in under 4 years, proving her expertise in customer acquisition, retention, and AI-driven marketing.
As a Fractional CMO, Ahlem helps ambitious founders cut through the noise, optimise their go-to-market strategy, and build a scalable growth engine; without burning resources on ineffective tactics.
If you're a Series A/B startup looking for data-driven growth strategies that deliver real ROI, Ahlem is the expert you need.
LET'S BUILD YOUR STARTUP GROWTH ENGINE
Done wasting time on random marketing tactics? Let’s craft a real growth strategy.
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